Services (MRIG)
MRIG is well equipped and able to provide any information related to Marketing, Industrial and Social Research. Apart from these, we can also work in other areas as desired by the client.
Types of Research Handled
- Focus Group discussion
- In-depth interviews
- Usage & attitude studies
- Day after recall (DAR) & Week after recall (WAR)
- Advertising pre & post test
- Market potential measurement studies
- Attitude and belief measurement studies
- Track studies
- Competitive product studies
- Market share analysis
- Product test
- Concept cum use test
- Concept test
- Name test
- Pack test
- Price sensitivity studies
- Consumer panel studies
- Observation studies
- Mystery shopper
- Consumer satisfaction studies
- Dealer satisfaction studies
- Social research
- Industrial & B2B research
- Executive depth interviews
- On-line studies
OFFICES & ASSOCIATES
Our Head office is at Delhi. We have associates all over India to serve our clients in a better way. We have Associates in:
NORTH INDIA: Lucknow, Kanpur, Chandigarh, Ludhiana.
EAST INDIA: Kolkata, Guwahati, Bhubaneshwar, Patna.
WEST INDIA: Mumbai, Nagpur, Nasik, Ahmedabad, Indore, Bhopal.
SOUTH INDIA: Chennai, Bangalore, Hyderabad, Madurai, Coimbatore, Cochin.
CENTRES WITH LOCAL MODERATORS/TRANSLATORS
NORTH INDIA: Delhi, Lucknow.
EAST INDIA: Kolkata, Guwahati, Bhubaneshwar.
WEST INDIA: Mumbai, Nagpur.
SOUTH INDIA: Chennai, Bangalore, Hyderabad, Cochin.
Consumer Research
